Maria Lin
I am a writer and editor.
I am currently a creative at Apple. I have written for publications like New York magazine, the Huffington Post, Real Simple, GQ.com, the Washington Post, ABC.com, and others. I was also co-founder of cult content brand UrbanDaddy.
Browse the links below, and I hope you find something interesting. If not, there's always this or this.
- Bio
- Media and Awards
- Things I Like
- Things I Like to Eat in NY
- LinkedIn
- Goodreads
- Twitter
- Contact me
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Bio
- I am currently an associate creative director of writing at Apple. I am also a contributor at The Huffington Post, and have written for Real Simple, New York magazine, and other pubs, and worked for brands such as Barneys New York and Mulberry. I am the co-founder and former executive editor of award-winning UrbanDaddy. There I shaped the voice that won a Webby Award for Best Copy/Writing.I have a BA in English from Swarthmore College, a JD in intellectual property law from Berkeley Law School, and attended the Columbia Graduate School of Journalism. I am also a single mom and aside from my little monchichi, I enjoy eggs, sleep, trying to dance ballet, collecting limited edition Moleskines, and geeky things like ancient Greek.I was born in Taipei, Taiwan, grew up in North Jersey, lived in San Francisco, and studied in Paris. I recently moved from Manhattan to Northern California, where I live with my son in a little house with pear, lime and pomegranate trees.
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Media and Awards
- AWARDS:
UrbanDaddy: 2011 Webby Award Official Honoree for Best Copy/Writing, 2010 Webby Award Nominee for Best Use of GPA Technology, 2009 Webby Award Winner for Best Lifestyle Website, Nomination for Best Place to Freelance at the Freelancer's Union.
LearnVest: Time Magazine's 50 Best Websites of 2011, Business Insider's World's 100 Most Valuable Startups.
MEDIA COVERAGE:
BBC World Have Your Say: Does it Matter if Your Country Defaults? (Radio program with Professor Joseph Stiglitz, Professor Jayati Ghosh, and Matina Stevi)
The Washington Post: Deal Hunter: Know What to Buy, and When (quoted)
Fox News Live: Seven Mistake Parents Make When Teaching Kids About Money (VIDEO)
NY1: Children Can Play While Learning About Payday - on teaching kids about time and money (VIDEO)
Minneapolis Star Tribute: Women Minding the Money (quoted)
KGO Radio: How Facebook Can Ruin Your Credit (Radio program)
Fox Business News: What Not to Keep in Your Wallet (featured)
The Huffington Post: Kim Kardashian Divorce: Etiquette Experts Weigh In (quoted)
The Street: Budgeting Tips From our Favorite Writers, (featured)
KGO Radio: What Not to Keep in Your Wallet (Radio program)
Closet Vanity: Take 5 With Maria Lin (profile)
LearnVest: 10 Things You Don't Know About My Finances: Editor in Chief Maria Lin (profile)
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Things I Like
- Enneagram
Joffrey Ballet School
Lord of the RingsGarfield Minus Garfield
Peanuts (the cartoon, not the legume)
Cashmere
Liberty Church NYC
Jeremy LinMylifeisaverage.com
Raymond Carver (Cathedral)
Comptoir des Cotonniers
Poppin
Robert Montgomery (esp this one)John DerianEric SatieIcelandCouldYou?
Apple
Beard Papa creampuffs
The WireSantuka special pork ramen
Psych studiesIkuraLimited edition Moleskines
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Things I Like to Eat in NY
- Yeah, so I ate out a lot. And reviewed lots of restaurants. These are my favorite dishes in NY.
- A slice of plain pizza at Joe's on Carmine with plenty of garlic powder. (2nd favorite slice: Bleecker Street)
- Anything at Buvette, but especially the leeks and the tarte tatin.
- Agedashi tofu at Mandoo Bar on 32nd Street.
- Farmer's Egg at Acme on Great Jones.
- Apple Pie cupcake at Molly's Cupcakes.
- Ramen noodle soup and handmade tofu at Morimoto.
- Pork chop rice at Wah Mei.
- Hot dogs at Ditch Plains.
- Brussel sprouts at Joseph Leonard's.
- Green noodles at Galanga.
- Oatmeal sandwich cookies at 'Wichcraft.
- Anything at Kampuchea (sadly now closed), but especially the corn.
- Fourme d'Ambert from Murray's Cheese.
- Oysters at Ed's Lobster Shack.
- Kang kong at Laut.
- Bone marrow at Kin Shop.
- Truffle egg toast at 'ino.
- Mushrooms at Bar Pitti.
- Egg toast at Blue Ribbon Bakery Market.
- Steak at Wolfgang's.
- Tofu soup at Cho Dang Gol.
- Brick oven pizza at Olio.
- Fried chicken at Hundred Acres.
- Sticky toffee pudding and Pimm's Cup at Schiller's Liquor.
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Info
- Summary
“That's all we have, finally, the words, and they had better be the right ones.”
― Raymond Carver---------------------------
Have done brand work for: Barneys New York, UrbanDaddy, Mulberry, Apple, and others. Have written for the Huffington Post, Slate, Real Simple, New York magazine, GQ.com, Time Out New York, Picture magazine. Work has been featured in the Washington Post, ABC News, BBC, and others.
Experience- 2012 - PresentAssociate Creative Director, Writing, Global Marketing and Communications / Apple
Global marketing communications for iPad, iPod, iPhone, and Mac products. Product launches and campaign work, including iPad "Your Verse" digital campaign. Work on digital platforms including website, mobile, email, social media, and other digital assets. Collaborate with art directors, user experience designers, producers, and cross functional creative directors. Coordinate with video, print, and channel teams to deliver cohesive campaign and product experiences. Provide direction for international creative directors on geo translations. And learned to simplify and polish every word of the elusive Apple voice.
- 2011 - PresentContributor / The Huffington Post
I write articles. And they publish them.
- 2012 - 2013Contributor / Mulberry Company (design) Ltd.
Wrote stuff for this lovely brand.
- 2011 - 2012Editor in Chief / LearnVest, Inc.
Oversaw all content strategy for one of Time Magazine's Top 50 Websites of 2011. Increased engagement metrics 10x. Managed relationships with Instyle, Lucky, Gilt Groupe, Huffington Post, Bloomberg, Fox, Real Simple, and more. Was featured in the Washington Post, ABC News, and the BBC. Developed brand voice including tagline. Helped develop and refine a uniquely approachable yet aspirational voice in the personal finance space.
- 2005 - 2010Co-Founder/Executive Editor / UrbanDaddy
One of two original lead founders. Established voice behind the brand. Oversaw all the writing and content strategy, from content process to building and managing a writing team in cities around the country. Wrote restaurant, nightlife, product, and cultural reviews. 2011 Webby Award Honoree for Best Copy/Writing, and winner of Best Use of GPS technology for award-winning app featured in Apple advertising. Worked on advertorial/interactive campaigns w national brands. Lots of crazy weird times.
- 2004 - 2005Senior Assistant Buyer / Barneys New York
I was a buyer for this quirky and offbeat luxury brand. Worked on Barneys private label production. Worked with the fab Creative Director Simon Doonan.
Education-
2009 - 2009Columbia University Graduate SchoolMS candidate in Journalism - New Media
- La Sorbonne, L'Universite de Paris III
- Swarthmore CollegeBA in English
Activities: Writing Associate, Coca-Cola Scholar, White House Press Intern, President of College Democrats. - University of California, Berkeley - School of LawDoctor of Law (J.D.)
Additional Information-
Websites:
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Honors:UrbanDaddy: 2011 Webby Award Official Honoree Best Copy/Writing UrbanDaddy: 2010 Webby Award Nominee Best Use of GPS Technology UrbanDaddy: 2009 Webby Award Winner Best Lifestyle Site LearnVest: TIME Magazine's Top 50 Websites of 2011 LearnVest: Business Insider's World's 100 Most Valuable Startups
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Interests:Enneagram, pilates, ballet, limited edition Moleskines, Chromosome 18 Disorder
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Reading
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Tweets
- Life is too short to dwell on the petty, the mistakes, the smallness. My son reminds me of the bigness and expansiveness of things.
- Arrived in #Helsinki tonight -- it's beautiful and icy. @ Port of Helsinki / Helsingin Satama http://t.co/tcVUU5gJR6
- Arrived to pellets of hail in #Helsinki @ Bryggeri Helsinki http://t.co/v05zoa0qE6
- Off to #Helsinki tomorrow. Recommendations welcome!
- So sometimes the right thing happens. And you just have to celebrate that in that moment, things make sense and all is good.
- I think I prefer truth. Or total fiction. But not something stuck in between.
- The voicemail box of an innie. New VMs, 54. Only started listening today cuz running out of space! #Quiet #leavemebe http://t.co/thh1DArXlw
- @chadrodriguez Given a choice for 10 minutes I'd rather get shots or do pull-ups than small talk about the weekend. Ok maybe not pull-ups.
- This reluctantly social introvert is enjoying the book #Quiet... "Many introverts have a horror of small talk." Yup. Feels like I'm dying.
- A little sobered and a lot humbled after watching #DallasBuyersClub. Realize life is really, really big. Kudos #MatthewMcConaughey
- I wish I had many lifetimes. I'd be: a Bollywood dancer, a geneticist, an arctic explorer, a spy (a good one, like Bourne) #midnightthoughts
- I'm madly in love with my son. #thatsall http://t.co/Y5VEIzS77s
- @kellyniland @bronwynjones @artaud2000 @allisoniam @_marianalin @schlakman @kris10__v. Minus the incest #VCandrews #wow
- I was thinking this while in India and again tonight gathering with friends... We need #morecowbell. Always
- I'd like my OS to have a voice like #ryangosling reading Bulgakov to me all day long. I think I'd really love that @herthemovie #HeyGirl
- How do I ❤️ coworkers so much? I'm #lucky. @bronwynjones @artaud2000 @allisoniam @schlakman @kellyniland @kris10__v http://t.co/wJCUOTgOyv
- A beautiful girl and her baby brother. @ Dhobi Ghat http://t.co/AL4ZqgPbZb
- Just posted a photo http://t.co/Ag22JZfPxO
- The slums of Dharavi are some of the most alive, enterprising, and inspirational places I've ever seen. http://t.co/BcTOIcQ5Ab
- I'm in love with this country. http://t.co/oZFcqq3hJk
